Amma's Spices — the homemade masala brand built by two generations of family tradition — has been featured on The Influencers of India, one of India's leading platforms celebrating entrepreneurs and changemakers.
The feature spotlights the remarkable journey of Anjali Kanojia and her 67-year-old mother-in-law, the two women who turned decades of kitchen wisdom into a growing, preservative-free spice brand that is now reaching homes across India.
What the Feature Covers
The article on The Influencers of India takes a deep look at how Amma's Spices came to be — from Anjali's decision to walk away from a 15-year corporate career, to the moment she and her mother-in-law recognized that their homemade spice blends carried something the market simply couldn't replicate.
- The turning point – How a shared love for traditional cooking became the seed of a business idea.
- Early milestones – Launching with three products and expanding to five within the first month.
- Real challenges – Navigating FSSAI licensing, food labeling, packaging regulations, and building retail presence from scratch.
- The bigger vision – Taking authentic Indian masalas to international markets.
"The most powerful business ideas begin in the most familiar place — the kitchen."
— The Influencers of India, on Amma's SpicesTwo Generations, One Mission
What makes this feature particularly meaningful is how it captures the human story behind the brand. Amma's Spices isn't just about masalas — it's about preserving a culinary heritage that was slowly being lost to mass production and convenience shortcuts.
Every blend leaving the Amma's Spices kitchen is made without preservatives, without fillers, and without compromising on the traditional techniques that give each product its distinctive depth of flavor and aroma.
We are proud to be recognized on a platform that celebrates brands built with purpose, patience, and genuine passion. This is only the beginning of a story that started in a kitchen — and is now heading to kitchens everywhere.
